Social Media Lead, Communications – Thomson Reuters Foundation

We are seeking a Social Media Lead, Communications, to translate the Thomson Reuters Foundation’s work into content that is made for social. From creating and implementing engaging social campaigns around key initiatives, to shaping the look and feel of our channels, liaising with teams across the Foundation to showcase their output, and covering our live events, you will work closely with the Communications Team to shape our public messaging, wherever it appears on our social media platforms.

While you will work most closely with the Comms and Social teams, you will get to collaborate with teams across the organisation (including teams working on TrustLaw, Resilience of Independent Media, Responsible Business, and in our non-profit newsroom) to devise new ways to showcase their work and achievements in relation to our overarching focus areas, in addition to leading campaigns for key initiatives, like our annual flagship event, Trust Conference.

This is an exciting opportunity to join a dynamic global organisation with a focus on social impact.

About the Role

As Social Media Lead, Communications, at the Thomson Reuters Foundation, you will:

• Plan, develop and execute the social media component of integrated strategic communications campaigns for the Foundation’s key initiatives, events and projects
• Work with the Head of Social to develop and execute a social strategy for the Foundation’s corporate social channels
• Manage our corporate social media accounts and support senior executives with social output across X, Facebook and LinkedIn
• Develop and maintain a monthly social media content calendar.
• Work with teams within the Foundation to generate and implement content and campaign ideas that support the Foundation’s narrative and priorities.
• Identify sector influencers and work on strategies for promotional and partnership opportunities.
• Create engaging visual assets, including static and video content, using tools such as Canva and Adobe Premiere.
• Actively cover live events such as the Trust Conference, panel discussions, and webinars.
• Monitor and analyse social data, identifying successful strategies for optimised tactics. Provide monthly reporting on corporate social channel performance alongside insights into key campaigns.
• Support on our paid social media marketing campaigns.
• Support on community engagement and management.
• Develop creative strategies for growing the Foundation’s audiences in new focus areas
• Supporting crisis communications as needed, swiftly identifying, monitoring and reporting issues across the Foundation’s social channels.
• Provide internal guidance on social media best practice and upskill colleagues to promote a culture of employee advocacy.

About You

To be our Social Media Lead, Communications, you will likely have:

• Experience in a fast-paced digital communications role at an NGO, Foundation, newsroom, or public institution.
• An interest in and ability to process complex information about our focus areas and produce engaging social copy that is also credible and accurate.
• A proven track record driving growth on social media.
• Experience of covering live events on social media.
• Experience supporting crisis communications and/ or supporting sensitive communications across digital platforms.
• Exceptional written and proofreading skills, with rigorous attention to detail and accuracy.
• The ability to multi-task and manage a number of projects and requests from internal and external stakeholders in parallel.
• Video editing skills.
• Familiarity with social media management tools (e.g., Meltwater, Sprout Social)

It would be great if you also have:

• Knowledge of paid social media advertising and analytics.
• Experience working with international donors.

What’s in it For You

At the Thomson Reuters Foundation, our people are our greatest assets. Here are some of the benefits we offer for your personal and professional growth:

• Global Perspective and Impact: Interested in working for a dynamic global organization with a focus on social impact? With hubs all over the world from Bangkok to Madrid to Rio de Janeiro, join a truly international team with a shared goal of helping to build societies around the world that are free, fair and informed.
• A Unique Approach: Our expertise in media and the law is world class; we combine the power of both to address the critical issues faced by humanity.
• Our Relevance: With a focus on advancing media freedom, fostering more inclusive economies and promoting human rights, our work has never been more needed than right now.
• Benefits: We offer competitive salary packages and market-leading benefits.
• Learning & Development: We are dedicated to the continual professional development of our employees and offer access to both in-house and external training opportunities.

About Thomson Reuters Foundation

The Thomson Reuters Foundation is corporate foundation of Thomson Reuters, the global news and information services company. As an independent charity, registered in the UK and the USA, we work to advance media freedom, foster more inclusive economies, and promote human rights. Through news, media development, free legal assistance and convening initiatives, we combine our unique media and legal services to drive systemic change.