ADB Safegate
Global Director Validation & Integration
ADB Safegate
Zaventem, Belgium
Mission
The Global V&I Director is responsible for leading and shaping the vision, strategy, and execution of the VI (Visual Identity) function on a global scale. The mission is to ensure consistent, innovative, and effective visual identity management across all markets, supporting the organization’s brand, reputation, and business objectives.
Responsibilities/Expectations
- Develop and implement the global VI strategy in alignment with corporate goals;
- Lead cross-functional teams to ensure the consistent application of visual identity standards;
- Oversee the creation, adaptation, and governance of VI guidelines and assets;
- Collaborate with regional and local teams to support market-specific needs while maintaining global consistency;
- Monitor and evaluate the effectiveness of VI initiatives, making data-driven improvements;
- Manage relationships with external agencies and vendors for VI-related projects;
- Ensure compliance with legal, regulatory, and brand requirements in all visual communications;
- Provide training and support to internal stakeholders on VI standards and best practices;
- Report regularly to senior management on performance VI, challenges, and opportunities.
Contacts/Collaborations
Internal:
- Marketing and Communications teams;
- Regional and local brand managers;
- Product development and design teams;
- Legal and compliance departments;
- Senior leadership and executive management.
External:
- Creative and branding agencies;
- Design consultants;
- Printing and production vendors;
- Industry associations and partners.
Skills/Qualifications
Business Skills:
- Strategic thinking and leadership;
- Project management and organizational skills;
- Strong communication and presentation abilities.
Experience:
- Extensive experience in visual identity, branding, or related fields;
- Proven track record in managing global or multi-market VI projects;
- Experience working in a matrixed, international environment.
Education:
- Bachelor’s or Master’s degree in Design, Marketing, Communications, or a related field.
IT Skills:
- Proficiency in design software (e.g., Adobe Creative Suite);
- Familiarity with digital asset management systems;
- Understanding of web and digital media requirements.
Languages:
- Fluent in English (additional languages are a plus).
Competencies:
- Creativity and innovation;
- Attention to detail and quality;
- Ability to influence and collaborate across cultures;
- Adaptability and problem-solving skills.
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