Marketing Intern – Summer 2025

Job title:

Marketing Intern – Summer 2025

Company

Stellantis

Job description

INTERNSHIP FORMATRemote: The format for this internship will be remote, meaning the intern will work virtually. Relocation and housing will not be provided. Remote work must be completed at a location based in the United States. Interns who live in the Metro-Detroit area are welcome to work out of the Stellantis Headquarters and Technology Center in Auburn Hills, Michigan within the New Era of Agility suites, but this is not mandatory.INTERNSHIP OVERVIEW

• When: The internship program will run from May 19 – August 8, 2025.

• Where: All internships are in the United States. Even remote work assignments must be completed within the United States.

• Transportation: Interns are responsible for getting to and from work daily. Stellantis does not provide transportation to interns.

STELLANTIS INTERNSHIP PROGRAM HIGHLIGHTSThe Stellantis Internship Program offers a unique opportunity for highly motivated, innovative, and inspired individuals to work on challenging assignments where contribution, teamwork and communication are vital to the success of the organization. As a leading-edge company, we provide real world challenges and rewarding intern experiences to candidates from a variety of colleges and universities while providing a competitive salary.Interns will be assigned to a department based on the candidate’s background and skill set. The assignments are project-oriented, meaningful to the department and allow the intern to provide valuable contributions. Interns experience a sense of personal accomplishment and learn about the corporate business culture through work assignments, structured activities, and exclusive intern networking events. Interns that demonstrate outstanding qualities may be invited back for a return internship the following summer or may be considered for full-time positions.Internship Benefits:

• Exposure to cutting-edge projects and technologies

• Collaborative work environment

• Mentorship from experienced professionals

• Networking opportunities with peers and leaders

• Skill development workshops and training sessions

• Paid US holidays

• Stellantis Employee Advantage Vehicle Discount Program

• Eligible interns may be able to participate in the Company Vehicle Employee Lease Program

DEPARTMENT DETAILSInterns will be able to experience being a part of one of our Marketing areas in Auburn Hills, Michigan:Advertising:

• Support the integrated creative and content development process with our external agencies and cross-functional marketing partners on one or more Stellantis brands.
• Help to implement the Advertising go-to-market roadmap, manage multiple projects simultaneously, and work with Advertising managers and agency partners.
• Projects could include, but are not limited to: Creative campaign development and production, Competitive monitoring, Advertising effectiveness reviews and budget management.

Stellantis Product Placement:

• Review all product placement opportunities for film, TV, streaming and music videos for all Stellantis brands.
• Coordinate vehicle logistics for film, TV, streaming and music video placements.
• Update and maintain music video bundle tracker, fleet tracker and product placement brand tracker.
• Automotive competitive analysis of film, TV, music video and streaming placements.

Alfa Romeo and Dodge Media Management:

• Develop, execute and optimize media spend and demand strategy at the brand and nameplate levels, including search, segment sponsorships, retention, display, programmatic, third party sites, lifestyle campaigns, mobile vs desktop and behavioral targeting.
• Identify, track and report weekly, monthly, quarterly on media KPIs and other measurement criteria requested by the Alfa Romeo and Dodge brand.

Digital Media:

• Develop and execute digital media plans across all the Stellantis brands.
• Work with media agencies for efficient and effective optimizations to the digital media plans.
• Work closely with third party auto shopping sites on new media programs and optimizing creative messaging.
• Learn search, paid social and programmatic media buying.
• Build and execute custom digital content with media partners.

Online Retailing Experience (ORE):

• Background: Research indicates that 83% of shoppers want to start their car buying online (not in dealership).
• Stellantis recently launched an Online Retailing Experience on Alfa Romeo. Spans across tiers, analytics, brands and leads.
• Responsible for analyzing the consumer journey from the Tier 1 brand site – to the Online Retailing Experience – to the Dealer site.
• Providing recommendations for optimization across all tiers, as well as beginning a project plan for implementation across all brands.

STELLANTIS DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP (e.g., H-1B, TN, STEM OPT, F-1, etc.) FOR THIS ROLE. IF YOU WILL REQUIRE SPONSORSHIP NOW OR IN THE FUTURE IN ORDER TO WORK IN THIS POSITION, PLEASE DO NOT APPLY.

Expected salary

Location

Auburn Hills, MI

Job date

Wed, 27 Nov 2024 08:31:06 GMT

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